Experiment: Webcam vs. Personal Brand

Will streaming every moment of my online day negatively impact my personal brand?
My experiment into the effects of live footage on personal branding.

This all started as a joke.  Then the joke got serious. Folks on Brazen Careerist were talking about 'showing the best possible' personal brand on social media. I postulated that too much deviation from ones' real self would have negative effects somewhere down the line.

The questions is: How real is too real?  Since a personal brand is about your professional self, I can automatically assume that a look into personal parts of my life is too much.  What I cooked for dinner and what movie I'm watching are not professional activities...so, what is?

Since I do a lot of consulting work online from my home office, that would be the best place to be transparent about my professional self.  The most transparent medium I can think of is live video. So, with the help of Twitcam, I will be broadcasting every moment of my professional day. Note: My feed is video only. Some of the conversations I have while working are privileged information, and I don't want to violate any NDA's.

Every time I start the feed, my Twitter followers will be notified. My Twitcam feed can also be viewed through my blog homepage. I'll be putting up a poll to see what viewers think about the feeds' effect on my personal brand.

So, leave me a comment. What do you think? Does my live-stream detract or add to my personal brand? Would you be more or less likely to hire me after viewing my feed?